Definition
Content planning by date and channel: what goes out, when, in what format and with what objective. Approved in blocks, usually monthly.
In practice
A month approved at once saves ten weekly conversations. Leave 20% of the calendar open for what happens.
Amplifik service related to this term
Social media & Instagram
Planning, design, copy, reels and reporting. Instagram, LinkedIn and TikTok with your brand's face.
Related terms
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