Performance · Paid media
Paid media: Meta Ads and Google Ads with strategy, not just budget
A good ad reaches the right person, with the right message, and leads to a page that converts. We handle all three parts.
Paid media management turns budget into demand: campaigns on Meta Ads (Instagram and Facebook), Google Ads (search, Performance Max, YouTube) and LinkedIn Ads for B2B. We start from objective and audience, set up accounts with correct tracking (pixel, GA4, conversions via GTM), produce creatives in the brand identity and build or adjust the landing page the click goes to.
The monthly report shows what matters to the business — cost per lead, cost per sale, return — and what changes next month. For online stores and marketplaces, we integrate with the catalog and the sales operation.
Who it's for
- Companies already advertising without knowing the return
- Businesses that need predictable leads
- Online stores and marketplaces
- Launches and seasonal campaigns
What we deliver
Paid media
Account structure
Campaigns, ad sets and audiences organized by objective.
Tracking
Pixel, GA4, Google Tag Manager and conversions set up and tested.
Creatives
Images, short videos and copy in the brand — tested in variations.
Landing pages
Fast, mobile-first conversion pages with WhatsApp or form CTA.
Optimization
Weekly bid, audience and creative adjustments.
Report
Cost per result, return and next month's plan.
How it works
Five stages. Approval at each one.
Nothing moves forward without your sign-off. That's how projects end without surprises or rework.
Diagnosis
Accounts, history, tracking and competition.
Plan
Objective, budget, channels and targets.
Setup
Tracking, audiences, creatives and pages.
Operation
Weekly optimization.
Report
Results and next steps.
Frequently asked questions
Paid media
What's the minimum budget?
It depends on the market and objective. We recommend a test amount and scale as cost per result proves itself.
Do you make the creatives?
Yes. Images, short videos and copy come from our team, in the brand identity.
Do you build the landing page?
Yes. Fast conversion pages are part of the service, because the ad is only half the journey.
How do I get results?
Monthly report in business language (cost per lead, per sale, return) and access to the accounts, which are yours.
Keep reading
What we learn by doing.
Meta Ads for small businesses: how to advertise on Instagram with a small budget
Before raising the budget: right objective, pixel installed, one good creative and a page that converts.
A landing page that converts: the anatomy in 9 blocks
No menu, one promise, one proof, one button. Repeated three times. That's it.
Google Ads or Meta Ads: where to invest first?
Google catches people already searching. Meta creates the search. The answer depends on where your customer is when they decide.
Let's talk
Let's talk about paid media?
Tell us what you need. Within one business day you'll get a direction — and, if it makes sense, a proposal.