Structured data (schema.org)

Definition

Code in JSON-LD format that describes to Google what the page contains: organization, service, article, FAQ, product.

In practice

Organization on the home, Service on service pages, FAQPage where there are questions, Article on articles. Validate with Google's rich results test.

Amplifik service related to this term

Keywords, technical SEO, content and international SEO. Traffic that doesn't stop when the budget does.

Keep reading

What we learn by doing.

Translating the site isn't international SEO. Researching what they search there, with its own URL and hreflang, is.

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Tell us what you need. Within one business day you'll get a direction — and, if it makes sense, a proposal.

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