1. Home
  2. Insights
  3. Corporate website: the 7 pages every company needs (and what

Websites & landing pages

Corporate website: the 7 pages every company needs (and what to write on each)

Home sells, services explain, work proves, about humanizes, contact closes. Each page with one job.

Published Feb 20, 20262 min readPedro Cardozo
18

A corporate website has one job: make whoever arrives understand what you do, believe you do it well and get in touch. These are the pages that do that — and what each needs to say.

1. Home

In 5 seconds: what you do, for whom, and the contact button. Then: services summarized, proof (logos, work, real numbers), how it works and the CTA again. The home is a summary of the site, not a speech.

2. One page per service

Not a "Services" page with a list. One page for each service, with who it's for, what it delivers, how it works, FAQ and CTA. That's what ranks on Google and what the salesperson sends on WhatsApp.

3. Work

Real projects, with what was actually delivered. Challenge, what was done, outcome. No made-up numbers — the client notices. If you don't have cases yet, show process and real material.

4. About

Who's behind it, why it exists, how it works. Real photo, real name. It's the page people open before deciding whether to trust you.

5. Contact

WhatsApp prominent, short form, business hours, city. If you serve another country, say the language.

6. Blog or insights

Articles answering customer questions. It's what makes the site grow in search month after month — and what feeds Instagram with topics.

7. Privacy policy

Mandatory (LGPD / GDPR). Short and honest: what you collect, why, and how people ask for deletion.

What no page can lack

Unique title, meta description, fast mobile loading, a contact button visible without scrolling, and a clear path to the next page. If the site is bilingual, every page in every language with its own URL.

Need this in your company?

Tell us what you need. Within one business day you'll get a direction — and, if it makes sense, a proposal.

Chat on WhatsApp

Let's talk

Ready to amplify your brand?

Tell us what you need. Within one business day you'll get a direction — and, if it makes sense, a proposal.

We'll open WhatsApp with your message ready. We reply within 1 business day.
Esta página também está disponível em português.Ver em português →